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Cookie namePurposeExpiry
_gaRegisters a unique ID that is used to generate statistical data on how the visitor uses the web site.2 years
_gatUsed by Google Analytics to throttle request rate.Session
_gidRegisters a unique ID that is used to generate statistical data on how the visitor uses the web site.Session
__hsscThis cookie keeps track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.30 min
__hssrcWhenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new sessionEnd of session
__hstcThe main cookie for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).13 months
__cfruidCookie associated with sites using CloudFlare, used to identify trusted web traffic.Session
__cfduidCookie associated with sites using CloudFlare, used to speed up page load times.1 year

Cookie namePurposeExpiry
hubspotutkThis cookie keeps track of a visitor’s identity. It is passed to HubSpot on form submission and used when deduplicating contacts.13 months
messagesUtkThis cookie is used to recognize visitors who use the chatflows tool.13 months

Cookie namePurposeExpiry
test_cookieUsed to check if the user’s browser supports cookies.Session
NIDThis cookie is set by DoubleClick (which is owned by Google) to help build a profile of your interests and show you relevant ads on other sites.6 months